If I recall correctly, (please do correct me if I am wrong) it is mentioned in Mahagranth (in the next paragraph were His fondness for Jabkusum hair oil is stated) that Shri Nathji used Lux beauty soap. I discovered that both the contemporary actresses Shiela Ramani and Ava Gardner have advertised for Lux. I am posting photos of both the actresses in Lux advertisement. As per the advertisement claims, both Shiela Ramani and Ave Gardner used Lux Soap, just as Shri Nathji did.
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